Alpha Bank Cyprus proudly stands alongside Europa Donna Cyprus once again this year as Alpha Bank Cyprus stands once again alongside Europa Donna Cyprus as the Strategic Partner of the “Pink Silhouette Walk” supporting an initiative that has become a landmark event for awareness, prevention and solidarity.

The “Pink Silhouette Walk” has established itself as the largest awareness campaign for breast cancer and gynecological cancers, bringing together thousands of people around a common purpose: empowering those affected by the disease and promoting early prevention and diagnosis.

This year, the campaign’s message invites us to look beyond the Pink Silhouette and see the woman behind it: her life, her loved ones, her concerns, her decisions and her aspirations. Standing beside her are her family, friends, healthcare professionals and an entire community that chooses to walk alongside her, offering knowledge, care and strength.

This year’s message, “Knowledge that supports. Care that embraces.”, highlights the importance of both awareness and prevention, as well as meaningful human support at every stage of this journey.

The collaboration with Europa Donna Cyprus is part of Alpha Bank’s longstanding commitment to supporting initiatives with a meaningful social impact.

On 3 October, we will come together in a march filled with strength, hope and solidarity. The march will begin at 5:00 p.m. from the Old GSP Stadium and conclude in front of Alpha Bank Cyprus Headquarters on Spyrou Kyprianou Avenue.